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When selling goods through on an online auction site, you need to be sure of several things. Firstly, you need to be aware of your legal obligations. As an online seller, you are required to advertise fairly, and you must refrain from bidding on your own items. By law, you cannot sell any illegal goods. You are also required to ship your items within a pre-agreed time frame or within 30 days, whichever comes first. You should accurately describe the condition of the goods you are selling and include pictures of the goods. You also need to specify the reserve price of the goods, establish who will pay the shipping costs, and specify which methods of payment are acceptable. After the auction, you'll need to contact the buyer and arrange payment and shipping with the winning bidder as soon as possible.